October, 2001

vol 4, num 11

 
Ten years ago or so I took my sons to a concert in Dayton, Ohio. It was a triple header, The Bullet Boys (remember them?) and Great White and someone else, I can't even remember who. What struck me is that all of the bands on the bill were heavily influenced by David Lee Roth-era Van Halen. By influenced, I mean right down to their stage show, the layout of the band, even their hair color. And my sons, in their early teens, weren't any the wiser. It was safe to say that Van Halen, at least with Davie Lee Roth, was sooooo long ago by that time. And Led Zeppelin, who influenced Van Halen?

We're talking really old. And Muddy Waters? Whozat? This is no big shakes, actually. Rock is, and was, and always will be derivative. And it's derivative now. When I turn on the local hard rock station everything sounds like Faith No More or Alice in Chains, or some combination of the two. The same is true of Adema, a quintet out of Bakersfield, California, the same part of the state that brought us the well-adjusted fellows who go, collectively, by the name of Korn. What is interesting about Adema is that in addition to the aforementioned Alice in Chains and Faith No More they reach back further, to Trent Reznor, as well as to Tool, who, as I write this, is preparing to hit the stage in my home city. 

Now, why buy a CD by a band that sounds like a supergroup project? It's quite simple, really. Adema was the subject of an intense bidding war - I've heard that some 20 labels were in the fray - but when the dust settled these guys realized that they had to deliver the goods. And deliver, children, they did. While there isn't anything incredibly original here, Adema does bring 12 memorable tracks to the table, which is 11 or so more than a lot of groups (think L****n P**k, for example) do. Apply what I call the alien abduction test; you put a CD into the deck, and, if after 45 minutes, you can't remember a thing about what just transported over the past three quarters of an hour, you've been ripped off. ADEMA, however, will stir the blood. There are also enough change-ups and disturbing lyric imagery to keep you wide awake. Even more important, here, is that Adema's material is such that these guys are carving out their own identity, albeit with a well-used knife.

ADEMA's self-titled debut are twelve songs of alienation, aimed right out the wazoo of their target audience, disaffected males in their late teens and early 20s, with more buried ink than tanked New York Times stories about corruption in the Clinton Administration. On "Blow It Away," when Adema hits the line "I think about you tonight/ and want to kill you" everyone --- and that includes you and me, too --- knows what they're talking about. Some of the tracks ("Giving In," "Freaking Out") deal with the pain of substance abuse and trying, and failing, to kick the monkey off your back. Others ("Skin," "Pain Inside") concern desire and loss. 

ADEMA sounds as if they actually came to the party prepared to get the job down. There isn't a loser on here, and there aren't two songs on here that sound alike. That, in itself, is a rarity on a lot of hard rock CDs these days. This is the perfect break up and freak out CD. 

Play it loud as you play it repetitively.

Artist Adema
Title Adema
Label Arista Records
Reviewer Joe Hartlaub
Rating


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